Digital Marketing News: Chrome Marks Non-HTTPS Sites 'Not Secure'

May 3, 2023
Blog

Welcome to the realm of digital marketing, where constant innovation and evolving technology shape the way businesses connect with their audience. In this week's edition of digital marketing news, we delve into an important development that affects website security and search engine optimization (SEO) – Google Chrome's 'Not Secure' label for non-HTTPS sites.

What is HTTPS and Why Does it Matter?

HTTPS, or Hypertext Transfer Protocol Secure, is an encrypted version of HTTP, the standard protocol used for transferring data between a web browser and a website. With HTTPS, the communication between the browser and the website is secure and protected from eavesdropping, data tampering, or any other malicious activity.

Google has been advocating for a safer web experience for users by encouraging the adoption of HTTPS. Starting with Chrome version 68, released in July 2018, Google introduced a visible 'Not Secure' label next to the URL in the address bar for websites that do not have an HTTPS connection.

The Impact on SEO and User Trust

This move by Google has had significant implications for both SEO and user trust. From an SEO standpoint, websites that feature HTTPS have been given a slight ranking boost in Google's search results since 2014. Having a secure connection has now become a crucial ranking factor, making it imperative for businesses to switch to HTTPS in order to maintain and improve their search rankings.

Besides the SEO benefits, having an HTTPS connection instills trust and confidence in the minds of users. Internet users are becoming more aware of online security, and the 'Not Secure' label may deter them from visiting websites marked as such. This can lead to a higher bounce rate, lower engagement, and ultimately, a negative impact on conversions and revenue.

How Proforma C&B Elite Can Help

As leaders in business and consumer services digital marketing, Proforma C&B Elite understands the importance of staying ahead of the curve. Our team of experts is well-versed in the latest digital marketing trends and strategies, including the adoption of HTTPS for enhanced website security.

With our comprehensive digital marketing services, we can help your brand navigate these changes and ensure your website remains secure and optimized for search engines. Our SEO expertise can improve your website's visibility and organic rankings, ultimately driving more qualified traffic to your site.

Furthermore, we can assist in implementing HTTPS across your website, providing you with the necessary SSL certificates and guiding you through the migration process. Our team will ensure a seamless transition without any negative impact on the user experience or your search rankings.

Conclusion

The digital landscape is constantly evolving, and it's crucial for businesses to stay informed about the latest developments in order to thrive online. Google Chrome's 'Not Secure' label for non-HTTPS sites is an important step towards a safer web, but it also presents challenges for businesses that want to maintain their online visibility and user trust.

At Proforma C&B Elite, we are committed to helping businesses navigate these challenges and succeed in the digital realm. Contact us today to learn more about our digital marketing services and how we can support your brand's growth and online success.

Sunny Sun
Interesting update, thanks for sharing!
Nov 8, 2023
Aubrey Marcus
This development highlights the significance of maintaining website security in the digital sphere.
Nov 7, 2023
Larry Foster
The move by Google Chrome to mark non-HTTPS sites as 'Not Secure' is a pivotal development that all digital marketers and website owners cannot afford to overlook. In an increasingly digital world, ensuring the security of your website is not only crucial for protecting user data but also for maintaining a positive user experience and maintaining a strong SEO performance. This latest update underscores the importance of HTTPS in building trust and credibility with your audience. It's a reminder for businesses to prioritize the implementation of HTTPS for their websites to stay ahead in the digital landscape.
Nov 2, 2023
Brendt Johannsen
Hey everyone, great article! It's crucial to stay updated on digital marketing news, especially with Chrome marking non-HTTPS sites as 'Not Secure'. This impacts website security and SEO, so it's essential to keep abreast of these developments. Keep up the good work! ?
Nov 2, 2023
Wes Henry
Great update on Chrome's 'Not Secure' label for non-HTTPS sites. Security matters! ?
Nov 1, 2023
Amy Vanduyn
This development will impact website security and SEO strategy for businesses.
Nov 1, 2023
Guy Clements
Great insights! It's essential to prioritize site security for better user experience. ?
Oct 30, 2023
Rita Church
Thanks for keeping us informed about this critical digital marketing update! It's crucial for businesses to prioritize website security and SEO to stay ahead in today's competitive online landscape. ?
Oct 29, 2023
Faustino Quintanilla
This is a crucial update for online businesses. Security is becoming increasingly important, and the 'Not Secure' label on non-HTTPS sites could impact user trust and SEO rankings. It's time to prioritize website security to maintain credibility and visibility.
Oct 27, 2023
Ann Nichols
It's crucial for businesses to prioritize website security and user trust. With Google Chrome's new 'Not Secure' label for non-HTTPS sites, it's become imperative for website owners to make the switch to HTTPS. This not only ensures data security but also positively impacts search engine rankings. Keeping up with these digital marketing developments is essential for staying competitive in today's online landscape.
Oct 25, 2023
Josef Michl
The new Chrome update is a game-changer for website security and SEO. Understanding HTTPS and its impact is crucial for digital marketers to stay ahead. Great insights in this article!
Oct 24, 2023
Graham Revell
This latest update from Google Chrome is a game-changer for website security and SEO. It's crucial for businesses to switch to HTTPS to maintain trust with users and improve their search engine rankings. Embracing HTTPS not only secures data but also boosts credibility. Stay informed and make the necessary changes to keep up with the evolving digital landscape.
Oct 22, 2023
James Mobley
Thank you for shedding light on the impact of Chrome's 'Not Secure' label for non-HTTPS sites. It's crucial for digital marketers to stay updated on these developments to ensure website security and SEO. Great insight!
Oct 21, 2023
Vikas Chhabra
This article provides crucial insights into Google Chrome's new 'Not Secure' label for non-HTTPS sites.
Oct 20, 2023
Jerry Miller
Great update! ? Website security and SEO implications explained here. Don't miss it.
Oct 18, 2023
Jay Boyd
Interesting read! It's crucial for businesses to prioritize website security for improved SEO. ?️
Oct 17, 2023
Tony Dillon-Hansen
This change will impact SEO and user trust when browsing websites. Thank you for sharing.
Oct 17, 2023
Chris Twin
This update will have a big impact on website security and SEO. It's crucial for businesses to prioritize HTTPS to maintain trust and visibility. Secure browsing is the way forward! ?
Oct 14, 2023
Tony Hansen
Exciting update on Chrome's 'Not Secure' label for non-HTTPS sites! Stay informed! ?
Oct 9, 2023
Gregory Pruett
Thanks for the update on Chrome marking non-HTTPS sites as 'Not Secure'. It's crucial for digital marketers to stay ahead of these developments for website security and SEO. Let's keep adapting to ensure better user experience and trust. ?
Oct 8, 2023
Steve Guastella
Great update on Google Chrome's new 'Not Secure' label for non-HTTPS sites! It's crucial for businesses to prioritize website security and SEO. The transition to HTTPS is not just a trend, it's a necessity for building trust with our audience and boosting search rankings. Let's stay ahead of the game and keep our websites secure for a better user experience. ??
Oct 6, 2023
Cameron Kane
I appreciate the update!
Oct 1, 2023
Robert Mather
Great insights on the impact of Chrome's 'Not Secure' label. Security and SEO are crucial!
Sep 30, 2023
Yongshu Cui
Chrome's move is crucial! ?
Sep 30, 2023
Ari Mandel
Great info on website security! ?
Sep 29, 2023
Chuck Shaw
Interesting read! ? It's crucial for businesses to prioritize website security and SEO to stay ahead in the digital game. Keep up with the latest digital marketing news for valuable insights. ?
Sep 26, 2023
Julie Guindon
Chrome's new 'Not Secure' label raises the stakes for website security! Stay informed. ?
Sep 25, 2023
Scott Grall
Interesting read! The transition to HTTPS is crucial for online security and SEO. It's vital for businesses to stay updated on these developments to ensure a secure and reliable web presence. ?
Sep 23, 2023
Corey Martin
? This new update will definitely impact website rankings and user trust. It's crucial for businesses to prioritize HTTPS for better security and SEO performance. Stay informed and make the necessary changes! ?
Sep 23, 2023
Eric Victorson
This development is a crucial step for website security. Thanks for the valuable insight.
Sep 23, 2023
Matt Morris
Great news for website security! ?️
Sep 22, 2023
Krisha Bosselman
Great insight! It's essential to stay updated with Chrome's latest actions for better site security and SEO. Thanks for keeping us in the loop! ?
Sep 22, 2023
Morten Holje
The digital marketing landscape is always evolving, and it's crucial for businesses to stay updated on the latest developments. The move by Google Chrome to label non-HTTPS sites as 'Not Secure' is a significant development with implications for website security and SEO. It's a reminder for businesses to prioritize the security of their websites and protect the trust of their audience. Embracing HTTPS is not just about compliance, but also about demonstrating a commitment to user security and privacy. This shift underscores the importance of staying informed and adapting to changes in the digital marketing ecosystem.
Sep 20, 2023
Charles Kildew
Great info on Chrome's 'Not Secure' label for non-HTTPS sites! ?
Sep 19, 2023
Lisa Davis
Thanks for the update!
Sep 18, 2023
Ellen Sturgis
Chrome's new 'Not Secure' label for non-HTTPS sites will impact website security and SEO! ?
Sep 14, 2023
Paul Williams
Great to see Chrome pushing for more secure online experiences! ?
Sep 12, 2023
Lee Broughton
Thanks for sharing this insightful update on website security and SEO implications in digital marketing.
Sep 10, 2023
Tbd Randy
Interesting update on Chrome's new non-HTTPS label. Essential for website security and SEO! ??
Sep 7, 2023
Michal Zeevi
The issue of website security and its impact on SEO is critically important for businesses in today's digital landscape. With Google Chrome marking non-HTTPS sites as "Not Secure," it's crucial for website owners to prioritize the transition to HTTPS to maintain trust and credibility with their audience. Understanding the significance of using HTTPS and its implication on search engine rankings is vital for all businesses operating in the digital space. This development serves as a reminder of the rapid evolution of digital marketing, emphasizing the need for continual adaptation and vigilance in maintaining a strong online presence.
Sep 7, 2023
Katrijn Schaekers
I appreciate the useful update.
Sep 4, 2023
Jenny Fitzpatrick
It's crucial for businesses to stay updated on the latest digital marketing news, and the move by Google Chrome to mark non-HTTPS sites as "Not Secure" is a game-changer. Understanding the importance of HTTPS in website security and SEO is vital in today's competitive online landscape. This development highlights the growing emphasis on protecting user data and ensuring a secure browsing experience. It's important for businesses to prioritize HTTPS implementation to build trust with their audience and maintain a strong online presence. Stay informed and adapt to these changes for a successful digital marketing strategy.
Sep 4, 2023
Susie Jose
Hey everyone, this is a game-changing update for all website owners. With Chrome now marking non-HTTPS sites as 'Not Secure,' it's time to prioritize your website's security. Let's make sure our visitors feel safe and confident browsing our content! ??
Sep 2, 2023
Ken Burnstein
Thanks for this update! It's crucial for businesses to keep up with Google's changes to ensure their website security and SEO strategy. The 'Not Secure' label on non-HTTPS sites will definitely impact user trust and perception. It's a reminder for companies to prioritize website security and make the switch to HTTPS. ??
Sep 2, 2023
Laura Wang
Important info on website security! ?️
Sep 2, 2023
Kristy Umbenhauer
Great update on Chrome's security label for non-HTTPS sites. ? Important for digital marketing!
Sep 1, 2023
Paul Hagen
The latest news on Chrome marking non-HTTPS sites as 'Not Secure' is a game-changer for website security and SEO. Businesses need to prioritize upgrading to HTTPS to ensure user trust and search engine rankings. This development highlights the importance of staying updated with digital marketing trends and adapting to new technologies. It's time to secure your website and enhance your online presence.
Aug 31, 2023
Ali Verdi
Interesting update on website security.
Aug 30, 2023
Eric Chan
This is a crucial update for website owners. With Chrome marking non-HTTPS sites as 'Not Secure', it's essential to prioritize website security. HTTPS not only protects user data, but it also impacts search engine rankings. Stay ahead of the game and make the switch to HTTPS to build trust and boost SEO performance! ??
Aug 29, 2023
Jack Tuttle
Great article! The shift to HTTPS is crucial for website security and SEO. With Chrome marking non-HTTPS sites as 'Not Secure', it's essential for businesses to make the switch. This development reinforces the importance of prioritizing user trust and data security. ??
Aug 26, 2023
Noreply
Great update! It's essential for businesses to prioritize website security in order to maintain trust and credibility with their audience. Thanks for keeping us informed ?
Aug 23, 2023
Mo Habeel
Great update on Chrome's changes!
Aug 22, 2023
Ben Thompson
This development is important.
Aug 20, 2023
Sophie-Anne Ferland
Great update! The shift towards HTTPS is crucial for website security and SEO. It's essential for businesses to ensure their websites are secure and optimized to maintain trust with their audience and ensure higher search engine rankings. Embracing this change will ultimately benefit businesses and their customers, contributing to a safer and more reliable online experience. ?
Aug 16, 2023
Keith Earley
This is an interesting read! ?
Aug 15, 2023
None
Thanks for sharing this important update on Chrome labeling non-HTTPS sites as 'Not Secure.' It's crucial for businesses to prioritize website security and SEO, especially with an increasing focus on user trust and data protection. Embracing HTTPS not only improves website security but also enhances overall user experience and search rankings. Stay ahead of the curve and make the switch to HTTPS to ensure a secure and trustworthy online presence for your audience. ?
Aug 15, 2023
Jeremie Lee
It's crucial for businesses to stay updated with digital marketing news, especially concerning website security and SEO. Google Chrome's 'Not Secure' label for non-HTTPS sites emphasizes the importance of HTTPS in ensuring data security and trust for users. Stay informed and make the necessary changes to protect your website and your audience.
Aug 13, 2023
Carrie Nemke
This is a crucial update.
Aug 12, 2023
Tara Tran
This development highlights the growing importance of website security and SEO for businesses.
Aug 12, 2023
Joe Sorge
This article highlights a crucial update for website security in digital marketing.
Aug 4, 2023
Jim Sonntag
It's crucial for businesses to stay on top of digital marketing news, especially with Google Chrome's new "Not Secure" label for non-HTTPS sites. This impacts website security and SEO, making HTTPS implementation a priority. Stay informed to keep your online presence safe and optimized for search engines.
Jul 31, 2023
Karen Platt
Fascinating update on site security!
Jul 31, 2023
Danielle Sellew
Chrome keeps our data safe! ?
Jul 29, 2023
Dominick Dedominicis
Hey there, great read on the latest update for website security and SEO impact! It's crucial for businesses to keep up with the evolving technology to stay ahead and ensure a secure browsing experience for their audience. ?
Jul 27, 2023
Fat Team
Thanks for this update! ? It's crucial for businesses to stay on top of website security and SEO, especially with Google Chrome now flagging non-HTTPS sites as 'Not Secure.' Understanding and implementing HTTPS can help maintain trust and credibility with users while also boosting search rankings. Keeping up with these digital marketing news is key to staying ahead in the online space! ?
Jul 26, 2023
Bruce T Rader
This is a crucial update for website security and SEO. Businesses must ensure their websites are HTTPS compliant to maintain user trust and search engine ranking. Stay informed and take action to secure your online presence.
Jul 22, 2023
Dustin Mineau
The latest update from Google Chrome is a game-changer for website security and SEO. Businesses need to prioritize HTTPS to build trust and maintain search rankings. Stay informed and take action to secure your online presence!
Jul 20, 2023
Marcos Alfonso
Finally, website security gets a big push. Time to prioritize HTTPS! ?
Jul 19, 2023
Chris Cho
Wow, this is a game-changer for website security and SEO! It's important for businesses to stay ahead of the curve and ensure their site is HTTPS to maintain trust and protect user data. Thanks for keeping us updated on this critical development! ??
Jul 17, 2023
Donnocha
Great update, thanks! ??
Jul 16, 2023
Hoda Ahmed
Brilliant update on Chrome marking non-HTTPS sites as 'Not Secure'. Important for website security!
Jul 15, 2023
Thomas Coman
The increasing importance of website security and SEO optimization cannot be underestimated. Google Chrome's move to mark non-HTTPS sites as 'Not Secure' serves as a wake-up call for businesses to prioritize securing their websites. With digital threats on the rise, it's crucial for businesses to embrace HTTPS for safeguarding user data and maintaining a positive online reputation. This development emphasizes the need for a proactive approach to website security and SEO, ensuring that businesses stay ahead in the digital landscape.
Jul 10, 2023
Marlene Sundheimer
Thanks for the update on Chrome marking non-HTTPS sites as 'Not Secure.' It's crucial for businesses to prioritize website security and SEO. ?️ This development will push more websites to switch to HTTPS, ensuring a safer and more trusted browsing experience for users. ? Keep up the great work in keeping us informed about the latest digital marketing news!
Jul 8, 2023
Dana Kiker
It's crucial for businesses to keep up with the latest in digital marketing news, especially regarding website security and SEO. The impact of Google Chrome marking non-HTTPS sites as 'Not Secure' is significant, emphasizing the importance of implementing HTTPS for better user trust and search rankings.
Jul 7, 2023
Laurel Englehardt
? This is a crucial update for all website owners! Making sure your site is HTTPS secure is now more important than ever for user trust and SEO. Time to check your site's security and take action if needed. Your audience's privacy and your website's Google ranking depend on it!
Jul 7, 2023
Otto Instruments Service Inc
Wow, this is a crucial update for website owners! ? The importance of HTTPS for website security and SEO cannot be overstated. It's great to see Google Chrome taking this step to ensure user safety. This change will definitely impact how businesses approach their digital marketing strategies. Stay informed and make sure your site is secure to maintain trust with your audience. ?
Jul 5, 2023
Thomas Black
Interesting update on website security!
Jul 2, 2023
Stephen Caine
It's crucial for businesses to stay updated on digital marketing trends, and Chrome's 'Not Secure' label for non-HTTPS sites is a game-changer for website security and SEO. Understanding HTTPS and its impact is essential for online success.
Jun 29, 2023
Kerri Brinkman
The shift towards highlighting HTTPS sites in Google Chrome is a crucial step in prioritizing user security and trust. It's a reminder for businesses to ensure their websites are secure, not just for SEO but also for the protection of visitors' personal information. This change reflects the evolving landscape of digital marketing, where user experience and data security play a pivotal role in establishing online presence. It's a timely wake-up call for businesses to prioritize website security and take proactive measures to safeguard user information.
Jun 29, 2023
Nyle Buchner
This is a critical update for all website owners to take note of. Ensuring your website is HTTPS secure has become more vital than ever, with Google Chrome now marking non-HTTPS sites as 'Not Secure'. This not only impacts website security but also has implications for SEO. It's time to prioritize the security of your website to maintain trust with your audience and improve your search engine rankings. Stay informed and make the necessary adjustments to safeguard your online presence.
Jun 25, 2023
David Golding
Interesting update on website security.
Jun 24, 2023
Deb Ozzborn
This update from Google Chrome is a game-changer for websites. It's crucial to prioritize security and make the switch to HTTPS to maintain credibility and user trust. ?️?
Jun 23, 2023
Marc Chrzonz
Wow, this is a game-changer for website security and SEO! The "Not Secure" label for non-HTTPS sites in Chrome could really shake things up. It's important for businesses to stay ahead of these developments and prioritize the transition to HTTPS for their websites. This could have a big impact on user trust and search rankings. ?✨
Jun 23, 2023
Don Miller
This is a gamechanger! ?
Jun 17, 2023
Team Ward
Thanks for sharing this insightful update! It's crucial for businesses to prioritize website security and user trust. The move by Google Chrome will definitely impact SEO and user experience. Embracing HTTPS is now more important than ever! ?
Jun 16, 2023
Marcel Lizotte
Exciting update on website security! ?
Jun 14, 2023
Kelly Gatzke
This development is crucial for website security and SEO. Thanks for the update.
Jun 9, 2023
Greg Iverson
Great update on website security! ?
Jun 6, 2023
Deepak Mittal
Chrome is serious about security! ?
Jun 2, 2023
Dean Janzen
This development is significant.
Jun 1, 2023
Vache Asatryan
It's crucial for businesses to stay on top of the latest digital marketing news, especially when it comes to security and SEO. The recent move by Google Chrome to label non-HTTPS sites as "Not Secure" could have a significant impact on user trust and search rankings. Understanding the importance of HTTPS and taking the necessary steps to secure your website is now more critical than ever for maintaining a competitive online presence. Stay informed and take action to ensure your business doesn't fall behind in the ever-changing digital landscape.
May 31, 2023
Carrie Moon-Dupree
Wow, this is such a crucial update for website security and SEO. The move by Google Chrome will definitely push more sites to adopt HTTPS. It's time for businesses to prioritize user trust and data security.
May 31, 2023
Paul Changuion
Great insight into Chrome's 'Not Secure' label for non-HTTPS sites. Important for SEO!
May 30, 2023
Jennifer Haughton
Amazing update! It's crucial for businesses to prioritize website security and SEO to maintain trust and visibility. With Google Chrome's 'Not Secure' label for non-HTTPS sites, embracing HTTPS is non-negotiable. Stay ahead in the digital game! ??
May 30, 2023
Eddie Hui
Chrome's move to label non-HTTPS sites as 'Not Secure' is a game changer for website security and SEO. It's a wake-up call for businesses to prioritize website encryption. This shift will definitely impact user trust and search rankings. ??
May 22, 2023
Fernando Martinez
Great read! Important info for all digital marketers to stay ahead in the game.
May 21, 2023
Craig Sieben
Hey everyone, did you know that Google Chrome will now label non-HTTPS sites as 'Not Secure'? ? This could have a big impact on website security and SEO. It's time for businesses to prioritize HTTPS to ensure a safe and trustworthy online experience for users. ?
May 18, 2023
Ryan Wooten
Thanks for highlighting this crucial update! It's vital for businesses to prioritize HTTPS to maintain trust and security. Stay informed and take action to protect your website and your audience.?
May 17, 2023
Franco Roman
It's crucial for businesses to prioritize website security and SEO, as Google Chrome now labels non-HTTPS sites as 'Not Secure'. This will definitely impact user trust and search rankings. Stay updated and make the necessary adjustments to protect your online presence.
May 15, 2023
Beatrice Simmonds
An essential update for websites.
May 14, 2023
Phyllis Clookey
This development will impact website security and SEO. It's crucial for online businesses.
May 14, 2023
Roy Genson
This update from Google Chrome is a game-changer for website security and SEO. If your site is not HTTPS, it's time to make the switch to ensure a secure and trusted browsing experience for your visitors. Stay informed and take the necessary steps to keep your online presence up to date with the latest standards.
May 11, 2023
UNKNOWN
Great informative update, thanks!
May 4, 2023
Christopher Provenzano
The shift towards HTTPS is an essential step in prioritizing user security and privacy. It's crucial for businesses to adapt to this change, as it impacts search engine rankings and user trust. This move by Google Chrome reinforces the importance of implementing HTTPS to ensure a safe and secure browsing experience for all users. Stay informed and take action to upgrade your website's security for a more reliable and trustworthy online presence.
May 4, 2023